Parle Products was established as by confectionery in the Vile Parle suburb of Mumbai, in 1929. It began manufacturing biscuits in 1939. In 1947, when India became independent, the company launched an ad campaign, showcasing its Gluco brand of biscuits as an Indian alternative to the British biscuits.
Parle-G biscuits were earlier called 'Parle Gluco' Biscuits until the 1980s. The "G" in the name Parle-G originally stood for "Glucose", though a later brand slogan also stated "G means Genius".In 2013, Parle- G became India's first domestic FMCG brand to cross the 5,000 crore mark in retail sales
Now, it is available in plastic wrapping. Design of packaging is the same as earlier. When the company changed the packaging of Parle-G from wax paper to plastic, they made an ad of putting Parle-G in fish tank.As of January 2013, Parle-G's strong distribution network covered over 6 million retail stores in India.The Brand Trust Report ranked Parle-G as the 42nd most trusted brand of India in 2014.
Company Name:: Parle-G
No.Of.Posts:: 15,000
Qualification :: Any Graduates
Salary Offered:: 65,000 To 85,000 P/M
Last Date :: 11-12-2016
Job Location :: Across India
Apply Mode :: Online
Parle-G biscuits were earlier called 'Parle Gluco' Biscuits until the 1980s. The "G" in the name Parle-G originally stood for "Glucose", though a later brand slogan also stated "G means Genius".In 2013, Parle- G became India's first domestic FMCG brand to cross the 5,000 crore mark in retail sales
Now, it is available in plastic wrapping. Design of packaging is the same as earlier. When the company changed the packaging of Parle-G from wax paper to plastic, they made an ad of putting Parle-G in fish tank.As of January 2013, Parle-G's strong distribution network covered over 6 million retail stores in India.The Brand Trust Report ranked Parle-G as the 42nd most trusted brand of India in 2014.
Company Name:: Parle-G
No.Of.Posts:: 15,000
Qualification :: Any Graduates
Salary Offered:: 65,000 To 85,000 P/M
Last Date :: 11-12-2016
Job Location :: Across India
Apply Mode :: Online
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